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Eric Hewett's avatar

Within reason the cycling side of it worked but I suspect that didn't align with Ribble's objectives. Potential Ribble customers didn't see or hear about how great the colourful bikes were or want to buy Ribble Rebellion merch. I hope you try again.

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Zac's avatar

Do you think being a rider-manager made you a better or worse manager overall? I’m sure it probably impacted your riding but did it also affect your managing?

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